Navigating B2B: Master Your Industry, Your Business, and Yourself by Steve Ferreira
My rating: 4 of 5 stars

A book for professionals, Navigating B2B guides you to utilize your creativity in your business relationships by thinking outside the box and better using your communication. How to accept rejections and understanding when a “no” can turn into a “yes” is also an important lesson.
Building on his personal experiences, the author found a way to keep the book engaging and motivating enough that the information he is trying to import was easy to understand. As such, I think this book would be great for anyone seeking to improve their communications and their business confidence.


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